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| Blue Heart Campaign ： ウィキペディア英語版 |
Blue Heart Campaign
The Blue Heart Campaign is an international anti-trafficking program started by the United Nations Office on Drugs and Crime (UNODC).〔(【引用サイトリンク】 publisher = United Nations Office on Drugs and Crime )〕 Established in 1997, the UNODC supported countries in implementing three UN drug protocols. In 2000, after the UN General Assembly adopted the Protocol to Prevent, Suppress and Punish Trafficking in Persons, the UNODC became the “guardian” of that protocol and assumed the functions of fighting against human trafficking.〔(【引用サイトリンク】 publisher = United Nations Regional Information Centre for Western Europe )〕 The Blue Heart Campaign was launched in March of 2009 by the Executive Director of the UNODC, Antonio Maria Costa, during his address to the World’s Women’s Conference meeting in Vienna. The campaign’s symbol is a blue heart that signifies the sadness of those who are trafficked while reminding the world of the cold-heartedness of those who buy, sell and traffic human beings.〔(【引用サイトリンク】 publisher = actualism.org )〕
== Communication strategies ==
The campaign uses information and communication technology (ICT) to educate people about trafficking issues and impact, to engage in dialogue with others concerned about this issue, and to show solidarity with the victims of human trafficking by wearing the Blue Heart.〔(【引用サイトリンク】 publisher = The Communication Initiative Network )〕 The Blue Heart Campaign uses its website, as well as Facebook, Twitter, YouTube, and Flickr to communicate goals, objectives, and news with the public.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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